SFFF is the first international fashion film festival held in Chile and that unites fashion, design and cinema with talks, retrospectives and exhibitions.
Fashion Films are born from the fusion of cinema, fashion and advertising. They are short films that are characterized by a communicative style that seeks to privilege the beauty and aesthetics of the message over the product or brand. This new audiovisual genre has given rise to numerous international competitions that have been held with great success in cities such as London, Paris, Milan, New York, Berlin, Oslo, Madrid and Buenos Aires.
The festival in Santiago will cover three days where the selected short films will be exhibited and the best in each category will be awarded: Best National Fashion Film, Best Art Direction, Best Idea or Screenplay, Best Cinematography, Best Sound Design, Best Costumes, Best Makeup and Hair, Best Editing, Best Fashion Film.
The first stage that included the call received 249 works from 29 countries, where 30 were selected in competition to be viewed by the jury.
The idea of this first festival is to make known what a Fashion Film is and present this new film genre. In addition, it seeks to be a new platform that allows filmmakers and designers to exhibit their work and creations and expose the current problems that the fashion industry is going through.
ACTIVITIES
Ju 12 Nov.
11:30 a.m.: SFFF Screening
3:00 p.m.: Sustainable fashion conversation table
5:00 p.m.: SFFF Screening
Fri Nov. 13
10.00 a.m.: Talk on the use of Fashion Film as a marketing tool
11:30 a.m.: SFFF Screening
3:00 p.m.: Fashion and Cinema Talk
5:00 p.m.: ShowStudio Retrospective and Workshop
7:00 p.m.: SFFF Screening
Saturday 14 Nov.
4:00 p.m.: Documentary The true cost. Post-documentary discussion panel.
7:00 p.m.: ShowStudio Retrospective and Workshop
9:00 p.m.: SFFF 2015 winners screening
DETAILS
ShowStudio retrospective
Marie Schuller (London), acclaimed filmmaker specializing in fashion content, exhibits. Since 2010 she has worked alongside Nick Knight, creator of SHOWstudio in London, becoming today one of the greatest exponents of fashion film worldwide. He has carried out campaigns for brands such as Hermes, Marni, Givenchy, Versace, Selfridges, Alexander McQueen, Diesel and Armani.
Fashion and Cinema
Marco Montemaggi (Italy), member of the board of directors of Museimpresa (Italian Association of Museums and Business Archives) speaks. He is a “Brand Identity” advisor for Diesel spa, scientific advisor for the "Motor Valley" project and professor at Polimoda in Florence (Italy).
The use of Fashion film as a new marketing tool
Agustina Cattaneo (Argentina), comprehensive fashion business consultant and expert in trend identification, presents. With six years of experience in New York, he currently works independently advising companies and brands around the world as an influencer and coolhunter.
Sustainable Fashion, more than just fashion
To give deserved attention to the vital issue of sustainability in fashion, the Santiago Fashion Film Festival in collaboration with the UC School of Design invited a series of teaching experts from the University to a dynamic live talk.
Documentary “The True Cost”
Andrew Morgan's film about the clothes we wear, the people who make them, and the impact they're having on our world. It is an innovative documentary that removes the veil from an unknown aspect of our world and invites us to consider who pays the price for our clothes. Filmed in different countries around the world, from the most glamorous catwalks to the darkest slums, it features interviews with influential world leaders, including Stella McCartney, Livia Firth, Vandana Shiva and many others.
More information at www.santiagofff.com
The festival in Santiago will cover three days where the selected short films will be exhibited and the best in each category will be awarded: Best National Fashion Film, Best Art Direction, Best Idea or Screenplay, Best Cinematography, Best Sound Design, Best Costumes, Best Makeup and Hair, Best Editing, Best Fashion Film.
The first stage that included the call received 249 works from 29 countries, where 30 were selected in competition to be viewed by the jury.
The idea of this first festival is to make known what a Fashion Film is and present this new film genre. In addition, it seeks to be a new platform that allows filmmakers and designers to exhibit their work and creations and expose the current problems that the fashion industry is going through.
ACTIVITIES
Ju 12 Nov.
11:30 a.m.: SFFF Screening
3:00 p.m.: Sustainable fashion conversation table
5:00 p.m.: SFFF Screening
Fri Nov. 13
10.00 a.m.: Talk on the use of Fashion Film as a marketing tool
11:30 a.m.: SFFF Screening
3:00 p.m.: Fashion and Cinema Talk
5:00 p.m.: ShowStudio Retrospective and Workshop
7:00 p.m.: SFFF Screening
Saturday 14 Nov.
4:00 p.m.: Documentary The true cost. Post-documentary discussion panel.
7:00 p.m.: ShowStudio Retrospective and Workshop
9:00 p.m.: SFFF 2015 winners screening
DETAILS
ShowStudio retrospective
Marie Schuller (London), acclaimed filmmaker specializing in fashion content, exhibits. Since 2010 she has worked alongside Nick Knight, creator of SHOWstudio in London, becoming today one of the greatest exponents of fashion film worldwide. He has carried out campaigns for brands such as Hermes, Marni, Givenchy, Versace, Selfridges, Alexander McQueen, Diesel and Armani.
Fashion and Cinema
Marco Montemaggi (Italy), member of the board of directors of Museimpresa (Italian Association of Museums and Business Archives) speaks. He is a “Brand Identity” advisor for Diesel spa, scientific advisor for the "Motor Valley" project and professor at Polimoda in Florence (Italy).
The use of Fashion film as a new marketing tool
Agustina Cattaneo (Argentina), comprehensive fashion business consultant and expert in trend identification, presents. With six years of experience in New York, he currently works independently advising companies and brands around the world as an influencer and coolhunter.
Sustainable Fashion, more than just fashion
To give deserved attention to the vital issue of sustainability in fashion, the Santiago Fashion Film Festival in collaboration with the UC School of Design invited a series of teaching experts from the University to a dynamic live talk.
Documentary “The True Cost”
Andrew Morgan's film about the clothes we wear, the people who make them, and the impact they're having on our world. It is an innovative documentary that removes the veil from an unknown aspect of our world and invites us to consider who pays the price for our clothes. Filmed in different countries around the world, from the most glamorous catwalks to the darkest slums, it features interviews with influential world leaders, including Stella McCartney, Livia Firth, Vandana Shiva and many others.
More information at www.santiagofff.com